Markets : Kenya
Detailed information for WPP Scangroup Plc.
Profile
Industry
Advertising & Marketing
Sector
Communication Services
Specific
Media
Exchange
NAIROBI STOCK EXCHANGE
Headquarters
Kenya
Economic Sector
Consumer Cyclicals
Description
WPP Scangroup Plc is a full-service transformation company. The Company is focused on marketing and communication services in sub-Saharan Africa. It uses a multi-agency and a multiple discipline model across all its regions. Its core capabilities include brand stewardship and communications, customer engagement and experience, technology, commerce and advisory through Ogilvy Africa, Scanad & Squad. Its media investment management (media, content, and technology) is offered through Group M, EssenceMediacom, Mindshare, Wavemaker (MEC). Its public relations (PR), influence, and government practice are offered through Ogilvy and H+K Strategies. Its shopper marketing and engagement are offered through Geometry. It operates in approximately 23 countries in sub-Saharan Africa. Its subsidiaries include Ogilvy Kenya Limited, Ogilvy Africa Limited, O&M Africa B.V., Hill & Knowlton East Africa Limited, J. Walter Thompson Kenya Limited, among others.